Hi — we're Dana Michelle and Westleigh. We find the parts of your week that shouldn't need a human, then build and install the AI that handles them. No jargon, no six-month roadmap.
We don't sell you software and leave. We build it into how your business already runs.
AI that picks up every call, books the appointment, and logs it — nights, weekends, and while you're on a job.
We sit with your actual week, find the three things AI should be doing, and tell you plainly what's worth it and what isn't.
Turn one idea into a week of posts, emails, and clips — with your voice intact, not generic AI mush.
A real conversation, not a sales call. You tell us what eats your time. We tell you honestly whether AI can help.
One clear win first — the phone answered, the report automated — so you see the value before anything gets bigger.
We set it up in your tools, train whoever touches it, and stick around until it's boring and reliable.
Protection for video creators — built so your work and your channel don't get taken out from under you.
vidguardian.com →A booking and event-revenue app built for Boise's Hello Sunshine ice cream trucks — block parties, schools, and private events in one schedule. Now being opened up to other shops.
Private client toolFinds the money you're owed and never chased — refunds hiding in your transactions, surfaced automatically.
refunds.fpv365media.com →Westleigh builds the SaaS products and the AI voice agents that answer calls and book appointments for clients. Dana Michelle handles the content side and builds custom web apps — the ice cream scheduler, a medical billing site, whatever the problem calls for.
We write about all of it publicly, wins and misfires both, in "That Just Worked!" on Substack. If you want to know how we think before you hire us, start there.
Writes "That Just Worked!", builds the client-facing apps, and translates AI into words people can actually act on.
Builds the products and the voice agents that handle calls and scheduling for clients — the machinery behind the scenes.
Our media and marketing arm — helping businesses turn ideas into content, campaigns, and customer attention. From strategy to execution, we create the marketing that helps brands get noticed and grow.
Same siblings, different toolkit. If Styer Siblings builds with code, FPV365 Media builds with story, creative, and distribution.
One of us reads every message — usually within a day. Even if the answer is "you don't need AI for that," we'll tell you.